A Quick Way To Avoid Missing Opportunities.

It really hurts me to see entrepreneurs rush into great ideas, events, projects and even phone calls without creating a plan. They get all excited and impulsively take a “shot gun” approach without thinking it through or creating an outline for the outcome which always results in lost income.

Create A Quick Outline:

1. What’s your objective?
2. List 3-5 benefits to your prospect
3. Know your call to action
4. Know what’s coming up next (future events or follow up)

Ok, here’s what prompted me to write this “quickie.” Someone very near and dear to me recently hosted a great event! They were “jazzed” about the turn out – with 50% more people show up than they were expecting – and, the presentation was so good that everyone hung around for a long time after it ended to ask questions and learn more! (yeah!)

But, wait! There’s more! (Music up – duh, duh, duh, duhhhhhhhhh)

Even though they delivered great information, and had a great time with their new prospects, here’s a few things they spaced out on:

• They didn’t collect names, phone numbers and email addresses so they could follow up.
• They didn’t have their price lists on hand to secure on-site, impulse purchases.
• What’s more, they forgot to announce the next event so attendees could preregister, or help them spread the word. {Ow!}

Do you see what I see? If you create an outline, and always know your next step, you’ll never miss any opportunities, waste any time, or lose revenue. {sigh} Don’t ya just hate that?